FROM WASHINGTON TO YOUR WORKPLACE - Tactics and strategies the smartest leaders are making to navigate and grow in 2023 and 2024
Best done as a keynote
The Midterms are over. Inflation remains stubbornly high. Labor is still in
short supply. What’s next for your business? What are other businesses doing to navigate their ways towards growth and profitability in 2023 and beyond? How will the new congress impact your business and what steps should you be taking now to prepare yourself?
During this fast paced, entertaining and extremely valuable discussion, Gene will go over real life, feet-on-the-ground strategies and tactics that smart leaders are using to navigate their way through the new political environment and the current economic slowdown and position their companies for future growth. During this presentation, Gene will cover some of these topics:
✓ An update on congressional initiatives that will impact your industry;
✓ Strategies smart companies are using this year to navigate inflation and supply chain issues;
✓ Tactics that forward-thinking leaders are using to not only retain their best employees during a downturn but to attract new talent that will be soon available;
✓ A look at a few little known metrics that give the best indication of our economic future (and a few great economists Gene follows);
✓ Cash flow moves managers are making now to ensure they have adequate reserves for the downturn;
✓ The latest technologies that are attracting investments from small and mid-sized companies and which are helping to keep overhead low and profits growing;
✓ How smart businesses are saving money even as healthcare costs rise.
and much more!
Gene’s presentations help business owners and managers of all industries to look ahead, with specific actions for growing and profiting based on the strategies of other business owners in their industry.
Building Value: Security - Hardware, Software and Processes For Protecting Your Most Valuable Asset, Your Data.
Format: 45-60 minute breakout
Currently a $1.5 trillion market, the cyber crime economy continues to grow. Is your business prepared with the security it needs to protect against a cyber attack? In 2023, the workforce is more virtual than ever, making cybersecurity a priority for every business.the years to come.
Join nationally recognized technology columnist for Forbes, best-selling author, and technology consultant Gene Marks for a fast paced, entertaining and data filled presentation where he will share with you advice, lessons and actions to position your company for security in the years to come. During this lively presentation Gene will cover the following topics:
✓ A look at how cybersecurity has changed during the pandemic and why cyber attacks are increasingly on the rise.
✓ The biggest and latest threats in 2023 that business owners are facing in this new hybrid, virtual world such as ransomware, phishing/ SMiShing, Internet of Things, and reputation implications.
✓ How business owners can protect themselves, their business, and employees through training, security software, password management, multi- factor authentication, backups, VPN, managed services providers, and operating system upgrades.
✓ The importance of employee training: The biggest cause of data breaches and malware attacks is employee error. And the biggest reason why so many employees are making errors is because they’re not satisfactorily trained.
✓ The new and latest software technologies that your business can begin implementing and investing in today to ensure security for your entire business for the future.
✓ Workspace collaboration tools to migrate and manage all your business data in one secure place and more.
HIRING, COMPENSATING, AND MOTIVATING: How Smart Leaders Are and Managers of ALL Ages To Build Building The Best Workplaces
Format: 45-60 Minute Keynote or Breakout
One of the biggest challenges faced by business owners today is attracting and retaining great people. Join founder of The Marks Group, Author, and Columnist Gene Marks for this entertaining and fast moving session. Gene will touch on some of the most important employee related issues in your company including:
✓ How trends and regulations in minimum wage, paid time off, and overtime will impact your ability to find and motivate employees.
✓ Innovative perks and benefits the big companies offer that you can too.
✓ The best places and tactics for finding employees and how to recruit them better than your competition.
✓ The newest and innovative cloud based technologies that are helping companies of all sizes recruit, manage, compensate and make them more attractive to work for.
✓ A review of the most recent legislation regarding retirement plans.