EMBRACING AND DRIVING CHANGE
Change is the new constant. The question is how are you equipped to handle it? And will you learn now or when it’s too late? Robert Richman, former culture strategist for Zappos.com has worked with many companies through their changes, including Google, Toyota, Volvo, GE and many others. He hits audiences on every level: the principles, the stories, and most importantly the “hacks” – the immediate action your people can take. All of this in a very entertaining style that keeps the audience completely engaged.
THE GAME CHANGING EXPERIENCE: BUILDING A CULTURE OF CUSTOMER SERVICE THAT CRUSHES IT!
Disruption is changing every market, at internet speed. And it all feels like chaos, until patterns emerge. Those who know the patterns can do more than predict the future. They can create it.
Robert Richman was culture strategist for Zappos.com. He has spoken for Google, Toyota, Eli Lilly, and many other game changing organizations, including the National Security Agency. Robert will share with us how the speaking industry could be disrupted, and how we can get ahead of that curve.
Zappos is the company most people think of when they hear the phrase “Culture eats strategy for breakfast.” Culture is all the buzz, and there is one thing that drives it…
“It all comes down to one factor. It doesn’t matter the industry. Whether it’s about staying at a hotel, buying a product online, or using a mobile app, experience trumps everything,” Robert says. “Experience ultimately beats content and cost. It even beats time. People will stay on a waitlist for months for a better experience, as Tesla showed us.”
Robert will share how we can create great experiences for our customers and people alike. And rather than just talking about experiences, he will co-create an experience for us to take BigSpeak to the next level.
CREATING CHANGE TO CONTROL CHAOS
With endless changes in every industry, it’s hard to stay afloat in it’s surrounding chaos. However, chaos only feels like chaos when you’re in the midst of it. The people who can rise above the chaos by identifying patterns are the ones who will control it with change.
In this talk, Robert provides strategies for creating chaos through positive change, removing irrelevant distractions from your life, and maintaining a culture of equilibrium that will support you.
CULTURE HACKING
Robert Richman, former Cutlure Strategist for Zappos, has worked with hundreds of companies on their culture. He has spoken for everyone from small start-ups to Google, Unilever, Toyota and Westin.
“I found that whether you are the CEO, a manager or a frontline employee, everyone says the same thing, ‘I can’t change the culture!'”
Rather than using models from the world of Organizational Development, Robert found that the mindsets and principles of computer hacking could be used to hack culture. He has developed the techniques and pre-tested hacks that can be used immediately.
At this Workshop, you’ll gain very specific answers to these questions:
• Where are the specific leverage points that can be used by anyone to encourage culture change?
• Why are your meetings the best place to start influencing the culture of your entire company? And how can you make them a game?
• Why do almost all culture-change programs FAIL?
• What are the key tools you can use to successfully influence culture as soon as you return to work?
• Why must storytelling be an integral part of your culture-change program?
