COMMUNICATE LIKE A LEADER: HOW TO SAY THE RIGHT THING, AT THE RIGHT TIME, IN THE RIGHT WAY

• Are there “bottlenecks” in your organization that block information flow?
• Do some managers avoid having the tough conversations with poor performers?
• Do your leaders have a clear sense of timing-what to communication when and how?
• Is email zapping your productivity and creating stress because of an overflowing inbox?
• Are managers micromanaging rather than delegating appropriately and clearly?

In this session with Dianna Booher, CPAE Hall of Fame Speaker and bestselling author of 48 books (published with Penguin Random House, Simon and Schuster, and HarperCollins), you’ll identify principles that set you apart as a powerfully persuasive, productive, and clear communicator.

Participants will walk away with practical strategies and tactics to:

• Keep their departments, teams, and projects running like a well-oiled machine
• Deliver bad news without breaking the relationship
• Think on their feet under pressure to connect, engage, and build stronger relationships
• Increase personal presence so they can communicate confidently at all levels
• Present ideas more persuasively• Give and receive feedback that’s useful
• Build loyalty and reduce turnover among employees and customers

EXECUTIVE PRESENCE TO THE POWER OF C(TM)

• How credible are your people when they walk into the C-suite with executive decision makers?
• Do you think on your feet under pressure to respond to challenging questions?
• Does your team tend to “get down in the weeds” when making presentations?
• Do your people lack “the finishing touches” to interact with confidence with executive clients?
• Are your technical professionals brilliant-but putting dull presentations that bore their audiences?
• Is the messaging all wrong for your audience?
• Should your senior leaders learn to TELL stories rather than narrate them?

In this interactive program, participants learn how to avoid the 8 most common mistakes that keep professionals from communicating persuasively-and how to correct them. They’ll identify concrete characteristics that set leaders apart as influencers among executive groups. As a result, participant will gain visibility as clear thinkers and credible spokespeople in their organizations or industry. And the executive team can benefit from solid decisions based on clearly articulated ideas and business cases.

As takeaways, participants will learn how to:

• Think on their feet in high-pressure situations, using the LEAD Format.
• Respond to tough questions with credibility and confidence.
• Structure a message that meets the needs of executives.
• Engage audiences with a dynamic delivery style that supports rather than sabotages their message.

PROMOTE YOUR CAREER AND INCREASE CREDIBILITY BY PUBLISHING A BOOK

• Busy professionals often think it’ll take months or years to write a nonfiction book -instead of a few days or weeks
• First-time authors hear tales that it’s “impossible” to find an agent and sell their book to a major publisher so they never try
• Even seasoned, multi-published authors often don’t have a repeatable process for writing quickly
• Authors who’ve self-published often find that they can’t sell their books beyond their circle of family and friends and need help with marketing
• Entrepreneurs and corporate executives are always looking for a fresh way to distinguish themselves and get their message out about their brand, product, or service

 Credibility, prestige, leads, new business, money, name recognition, branding-all are reasonable to expect as a result of publishing your book with a major publisher.

Have you been promising to write a bestselling book “someday”?  Well, this is your opportunity to turn your writing from bland to bold!  Now that technology has made writing books, ebooks, white papers, and articles so easy, publishing has become the new pastime for everyone from soccer moms to systems analysts. So what’s the next step to distinguish yourself in the field? Selling your book to a MAJOR publisher!

From Dianna Booher, veteran author of 48 books published by major publishers, translated into 61 foreign editions, with approximately 4 million copies sold, audience members will learn these specific steps and secrets to turn their expertise into these takeaways:

• a 12-step repeatable process for writing their book in 7-30 days
• a technique for creating sizzling titles that sell
• a successful query to an agent or editor
• a strong book proposal that earns a solid advance
• ultimately, a book to catapult their career, organization, product, or service to greater visibility so they can earn the credibility and accolades they deserve

WRITING IN LAYERS: DRAFT A QUALITY BOOK IN 7-21 DAYS

Both seasoned and inexperienced authors find themselves grappling from time to time with competing ideas, hectic schedules, distractions, and short attention spans-all of which complicate getting ideas from brain to bookstore. Audience members in this session will learn a 12-step, repeatable process for writing a quality in 7-21 days….

The program provides practical, specific tips and techniques for conceptualizing, researching, organizing, drafting, editing, and using an assistant efficiently. Audience members learn to:

• Research and interview effectively and efficiently
• Shape the book through the eyes of intended readers
• Organize the entire project in less than an hour
• Edit in layers
• Get meaningful feedback on the manuscript to improve quality and sales

Audience members will walk away with a 12-step, repeatable process for writing a quality book quickly-in 7-21 days.